Hand picked weekly
Fresh trends arrive every week, hand picked so the rack always feels new.
SPJ Boutique began as a small family run boutique in Sheldon, Iowa. What started as a corner shop for newborn and toddler outfits has grown into a full lifestyle boutique that dresses women from sizes XS through 3X, plus a curated little ones section for moms who still want their favorites.
Over the years, the shop has changed buildings, evolved the name, and refined what hits the rack, but the heart has stayed the same. Still family owned. Still in Sheldon. Still hand picking every single piece that goes on the floor. We hunt down trendy looks at boutique prices so our shoppers from Sheldon to Sioux Falls, Spencer to Worthington, can look like they shopped a city boutique without driving five hours to do it.
What you will find on the rack: new arrivals every week, matching sets that travel well, everyday basics that actually last, denim that fits curves, and a Little SPJ section for the babies and toddlers that started it all.
